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About the organizational models
 
Gander Markus
Organization: Infoklick.ch
Year Founded: 1998
Country: Switzerland
Website: www.infoklick.ch
Geographic Area of Impact: Switzerland.
Model: Hybrid Non-Profit
Focus: Children and Youth.
Social Entrepreneur of the Year, Switzerland, 2006

The Innovation
Infoklick offers financial and in-kind support to children and youth that come with an
initiative or idea to contribute positively to society. Often a small impulse, a mentor, a room
to meet, a plug or a small start-up financial contribution are enough to get an initiative
going. In addition, Infoklick is the biggest online portal for information concerning young
people in Switzerland. Through the projects and the information portal, young people are
actively engaged in solving the problems of their generation in a proactive way. Every year,
Infoklick supports more than 250 projects initiated by children and young people in
Switzerland. The projects are particularly in the areas of youth participation, respect and
tolerance, youth and media, intergenerational projects and integration of immigrants. One
of the projects, “buntkicktgut”, is a street soccer league to integrate young immigrants.
Tink.ch is a magazine made by young people for young people, covering topics that are
underrepresented in the general media. “Jugend mit Wirkung” is run in 22 districts in
Switzerland to foster the active participation of youth in communal political matters.

Background
In most societies, particularly in Switzerland, young people only receive attention if they
are in trouble and have committed a crime, taken drugs or are unemployed. The majority
of programs are directed at these offending groups. Infoklick realizes that 85% of young
people have immense creativity and resources that are underutilized.

Strategy
Infoklick.ch answers more than 30,000 questions submitted by young people to the
website. It links youth with similar ideas or issues and creates a network of engaged
groups. It has created a center for children and youth activities in Moosseedorf, close to
Bern, where it offers meeting space and rooms for seminars. Currently, more than 10,000
young people are actively involved in projects with Infoklick, receiving the financial and inkind
resources and support they need to convert their ideas into reality. In 2005, the
financial support towards these projects was more than CHF 250,000. Infoklick is mainly
financed through projects administered for public entities, foundations or other donors.
Membership fees and private donations cover a smaller part of the budget. Infoklick has
introduced the 'club ramoneur', which gives companies the possibility to be featured on
the website and act as sponsors of particular projects. In 2007, Infoklick is also starting a
fund for children and youth development with a Swiss private bank. Infoklick offers a youth
card, which is offered through the local communities and allows access to a range of
offerings and activities. Both the communities, which benefit from a closer access to the
young people, as well as the institutions providing the offers pay a fee for this service. The
club ramoneur, the fund and the youth card will lead to more sustainable income streams
in the medium term.

The Entrepreneur
Markus Gander was an active boy scout, participating in every project that came his way.
He studied music and sociology in Bern. As a youth worker in the community of
Moosseedorf, he was troubled by the focus on teenagers with problems and deficits. He
decided to start Infoklick with two other colleagues in 2000 to stimulate the potential in
young people to engage in society by providing them with information, financial and inkind
support. Markus Gander has also co-founded a Swiss network for youth development,
conceptualized the Moosseedorf Center to host a range of youth organizations from across
Switzerland and is actively engaged in a range of projects that have been spun-off by
Infoklick.


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